The Endeavor Action Figure by Tamashii Nations is the newest My Hero Academia release in the S.H.Figuarts line, and it’s priced at $120. It’s expected to ship between May 2027 and July 2027, with the estimate possibly running through October 2027. I’ll be honest: it took Tamashii long enough to get the Flame Hero into this line, and I’m glad he’s here.
The Endeavor Action Figure is an S.H.Figuarts action figure of Endeavor from the anime My Hero Academia, made by Tamashii Nations. It stands 19 cm (appx. 7.3 in) tall, is made of ABS and PVC, and includes replacement wrist parts and a complete set of flame effect parts. It costs $120 and is expected to ship May 2027 to July 2027, with a limit of six per person.
Finally, the Flame Hero Gets His Turn
Endeavor spent years as the eternal Number Two behind All Might, so it feels weirdly on brand that he’s arriving after a lot of his colleagues already got figures. The official line says he “finally appears in S.H.Figuarts,” and that word finally is doing some heavy lifting. I like that the pitch is about recreating scenes from the show rather than one frozen pose. For a character whose whole personality is momentum, that’s the right call.
Fire Is the Whole Costume
Endeavor’s flames aren’t an accessory in the anime; they’re his beard, his mustache and half his silhouette. That’s why the complete set of flame effect parts matters more here than it would on almost any other figure in the line. Translucent fire parts live or die on how the color grades from core to tip, and the images shown are of a prototype, so I’m reserving judgment on the final production gradient. If Tamashii gets the orange-to-yellow fade right, he’ll read as Hellflame from across the room instead of a guy wearing a plastic campfire.
Hands, Hands and More Hands
The box includes replacement wrist parts, left and right, three of each. For Endeavor that’s practical: you want an open palm for a flame blast, a fist for a punch and a third option for the posture-heavy standing pose he does in every press scene. I’d love a longer accessory list for $120, but the hands plus the fire cover most of his famous moments. The detail I keep coming back to is whether the wrist pegs grip firmly with a flame part attached, since that’s where a lot of effect-heavy figures sag.
How It Stacks Up
At 19 cm, he’s a big guy for the line, which suits a hero built like a furnace with legs. Tamashii’s S.H.Figuarts approach hides articulation inside the sculpt rather than showing off joints, and that’s the same craft goal you see at the top end of the hobby with Hot Toys sixth scale figures, just at a fraction of the size and price. The ABS and PVC mix is standard for the line, rigid where joints need it and softer where the costume flares. I’m watching the ship window more than anything else, because pre-order estimates can slide.
Where to Get It
- Sideshow — $120.00 · Pre-order · product page
Release dates and pre-order windows for this and every other drop we track are on our Drop Radar calendar.
The Collector’s Survival Guide: How to Justify This
The Collector Math: Deku, Bakugo and Shoto all did their hero internships under Endeavor, and all three turned pro. At $120, that’s $40 per future pro, the cheapest hero education in Japan. Honestly, it’d be irresponsible not to enroll.
How to tell your wife: You keep telling me to put more effort into this house. So I spent $120 on Endeavor, a pro hero whose name is literally another word for effort. It’s printed right on the box, babe.
How to tell your parents: Mom, you keep asking when I’m going to get promoted. Endeavor sat at Number Two for years, then All Might retired and he became Number One without ever beating him. That’s $120 of career advice, and my boss looks tired.
How to tell your kids: This is Endeavor, and he holds the record for the most cases solved in hero history. You may look at him all you want, but from that shelf he can see the cookie jar. Go ahead, help him break his record.
If the flame parts land the way the prototype suggests, this is the Endeavor that finally lets him look like the Number One hero on your shelf instead of a guy standing next to one. At $120 with three sets of hands and a full fire kit, I think he earns the space, as long as you’re patient with a ship window that may stretch to October 2027.
🟢 Product Specifications 🟢
✅ Product: Endeavor Action Figure by Tamashii Nations
✅ Line: S.H.Figuarts
✅ IP: My Hero Academia
✅ Character: Endeavor
✅ Type: Action Figure
✅ Height: 19 cm (appx. 7.3 in)
✅ Materials: ABS, PVC
✅ Includes: Replacement wrist parts L&R x 3, complete set of flame effect parts
✅ Price: $120
✅ Purchase Limit: 6 per person
✅ Expected to Ship: May 2027 – Jul 2027 (may ship through Oct 2027)
✅ SKU: 916263
✅ UPC: 4573102673688
Gallery
More photos and full specs: Endeavor Action Figure by Tamashii Nations at Sideshow